Service 06
Performance Marketing
Meta Ads, Google Ads, and YouTube campaigns built for accountable, measurable return on the Indian market.
Performance Marketing
Performance marketing in India requires understanding the specific audience behaviour, competitive dynamics, and ad platform nuances of the Indian market. Imported campaign structures from international markets consistently underperform for Indian audiences.
CODECCO builds paid campaigns around a clear objective from the start: lead generation, product sales, app installs, or brand reach — and every rupee of your budget is tracked against that objective with full transparency.
We do not run paid advertising for businesses where the economics do not work. If your customer acquisition cost cannot be justified by your product margins, we will tell you that before taking your budget.
Everything this covers.
Meta Ads (Facebook & Instagram)
Audience targeting, creative strategy, A/B testing, and funnel optimisation for Indian social audiences.
Google Search Ads
Keyword strategy, ad copy, Quality Score optimisation, and bid management for high-intent Indian search traffic.
YouTube Advertising
Pre-roll, in-feed, and bumper ad campaigns for awareness and remarketing on YouTube India.
Lead Generation Campaigns
Full-funnel lead generation with landing pages, form optimisation, and CRM integration.
Retargeting
Website visitor and social media audience retargeting to convert warm audiences efficiently.
Campaign Reporting
Weekly performance updates and monthly detailed reports with spend breakdown, CPC, CPL, and ROAS.
Frequently asked.
Minimum effective budget depends heavily on your industry and objective. For most B2B lead generation, we recommend a minimum of Rs 20,000–30,000 per month in ad spend. We will give you a specific recommendation based on your situation.
No ethical agency can guarantee specific results from paid advertising — platforms control too many variables. What we guarantee is transparent management, clear reporting, and honest optimisation decisions throughout the campaign.
Simple campaigns: 1–2 weeks from briefing to launch. Campaigns requiring new creative, landing pages, or pixel setup: 2–4 weeks.